OCEAN CITY, Md., Feb. 21, 2023 /PRNewswire/ — A new vacation rental management company is opening in Ocean City, Maryland, and the Delaware beaches.

Ocean City Maryland Boardwalk

Ocean City Maryland Boardwalk

Casago Delmar Beach Vacations is focused on exceptional guest experiences that create great vacation memories and guests eager to return. The Delmar Team offers a management program that provides homeowners with an experienced, local team to care for their homes with a focus on profitability and world-class customer service.

Scott Fasano, franchise owner and President of Casago Delmar Beach Vacations, is an experienced expert in the Ocean City and Delaware beach vacation rental markets. Scott has been in the travel and hospitality business for over 30 years and is known as a leader who brings integrity and transparency to every client interaction.

“Large vacation rental brands bought up many of the local vacation rental businesses over the last few years. As these large brands raced for growth, they left vacationers and homeowners behind without the local staff to effectively manage their homes and provide outstanding vacation experiences. We intend to bring hospitality and service back to the Maryland and Delaware beach vacation rental market,” said Scott Fasano.

Casago Delmar Beach Vacations is here to bring the “local” back to the vacation rental industry in Ocean City, MD, and Delaware.

Casago is a national franchise that empowers local managers to grow sustainable businesses in competitive vacation rental markets. Casago provides best-in-class technology, a well-proven business model, and a layer of support that allows the franchise owners to focus on their local markets. Fasano chose to franchise with Casago because of the strong technology available and the focus on community they bring to the vacation rental industry.

“We are thrilled to partner with Scott for our newest

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How Data Collection Enables High-Touch Businesses To Meet High Customer Expectations

Stanley Huang is co-founder and CTO at Moxo. Previously, he was a Principal Architect at Cisco and a Senior Manager at WebEx.

How do you provide personalized customer interactions in a culture that prefers fast online service? Companies are spending a lot of money to figure that out, as the customer experience management market is predicted to top $10 billion in 2022 and exceed $38 billion by 2030.

The shift from in-person transactions to online, on-demand service has been particularly challenging for high-touch businesses in industries like banking, finance, legal and real estate that rely on building trust through personal relationships between employees and clients. These high-touch sectors have historically relied heavily on in-person human interactions to provide stellar customer service. When customers began moving online, these industries struggled to move with them.

To keep customers happy in the digital age, high-touch businesses need to use data more effectively. Collecting data at every step of the customer journey can enable you to identify patterns and actionable insights, making it possible to strategically optimize your services and communications. As a result, you’re likely to increase customer loyalty by delivering a personalized, on-demand experience while simultaneously meeting business goals.

Why High-Touch Businesses Struggle To Personalize Online, On-Demand Services

In the not-so-distant past, all customer interactions were personalized by default, simply because they were happening in person. When two people talk face-to-face or over the phone, the conversation unfolds organically, and you, the service provider, can ask questions and make recommendations in real time. Even though it’s more time-consuming and labor-intensive to work with each customer one-on-one, the results are measurable.

These days, most of us prefer to hop online to manage our finances, trade stocks, book travel, file taxes or access any of the other services we used

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